As most well known companies take on the best that technology can offer, over 50% of today’s small businesses still have not accepted that they truly need a website.
Once you have decided that you need a website, then you’ve taken that next step. It is imperative you have the right web presence for your company. In reading this article, you recognize that to stay ahead of the game or stay afloat in today’s economy, sometimes you have to pull out the big guns and have a website to even exist.
You know you want a website, so where or what do you do now?
Option 1. Build It Yourself:
Yes you could go this route. There are ads everywhere for “build it yourself” web sites, some for low cost, some maybe even free. Why pay big bucks to buy one from a web developer / designer who builds sites day in and day out, when you have all you need right in front of you?
I mean hey, I’m no surgeon but give me a step-by-step video and I’ll give it a try.
Option 2. Have Your Friend, Family Member, or Kid Down the Street Build Your Site:
This could get messy. Unless they were a true web designer / developer who actually knew how to capture what you wanted for your company presence, you might be forced to accept a web site that you can’t stand or doesn’t portray your company at all, just because they were family or a friend.
Option 3. Hire a Professional Web Design Company:
This is often the best option and could save you time, stress and usually money as well. You can hire a professional web designer / developer, one that fits within your budget, properly portrays the essence of your company, can create a visitor friendly, search engine friendly, and fully optimized website that works for your business.
Professional web designers / developers know how to bring the traffic to your site.
Through Search Engine Optimization (SEO), a professional web design and SEO company can factor where your website will show up in the listings. You want to be able to capture the potential visitor’s eye in the first 5 seconds, to be able to have a chance of being found in the search engine results pages – and you have to be found in the first page of search engine results for your desired keywords. It is very difficult to accomplish these goals, if you aren’t familiar with the major search engine’s ranking criteria.
A lot goes on behind the scenes so to speak, in maintaining a website.
You can find a professional web designer that will fit into your budget. It’s hard to put a price on a site without having the knowledge of what your company is looking for. Upon meeting with the designer, you can both decide what best fits the needs of your company and still create and maintain the professional presence you desire.
In the end, you have to ask yourself… Is it really worth the extra time, stress, hassle, or expense that it may take you to build your own website?
We’ve worked with dozens of companies who have attempted building their own websites. And, nine times out of ten, they eventually came to terms with the fact that their efforts failed and that their website simply wasn’t designed professionally and/or built properly to drive enough quality traffic to help their business succeed.
So, if you’re ready to hire a professional web design company, give us a call. We’ll discuss your online business goals and prepare a custom proposal for you within 24 hours!
Article written by Sherry Douglas. Sherry is a sales executive with WebOrigination.com. Call Sherry today to discuss your web development needs!